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Assistants for Chiropractic Excellence - ALL OF June
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One-hour course on "How Many New Patients Raves & Referrals Do Your CAs Create?"

6/1/2019 to 6/30/2019
When: All of June
Where: On Demand
United States
Presenter: Kim Klapp

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Your practice may have your name on the door. Your website may have you listed front-and-center as the head honcho. But you RARELY make your own first impression. Before you speak to a patient or meet them face-to-face, odds are that they have had several experiences with your team and their first impression is already set. Does that make you clap or cringe?


You may give a great exam and have an AMAZING report of findings. But if your entire operation doesn’t make new patients feel comfortable, they won’t come back. What does that cost you? FAR MORE than you think.


Take your case average of a new patient. That’s a start.


Then, multiply that number by the number of referrals that a good patient brings you over the course of a few years.


That new number is the real cost of a bad first impression.



During my time running our practice, I’ve developed some truly incredible systems to prevent miscommunications and effectively deal with the misconceptions that cause new patients to quit care unnecessarily.


I’m sharing what we did to plug the holes in our practice “bucket” for this month’s A.C.E. CA Excellence Training Course: “The New Patient Experience for Raves & Referrals.” This 1-hour video presentation is available online, so your entire team can access it however and whenever it’s convenient for them, AND as often as they need 24/7 NOW until the end of the month.


Your CAs will be motivated to help build your practice when they understand what a huge difference they can make. Since I’ve run Dr. Tom’s chiropractic office since 1995 in Michigan, I really do know what works–and what doesn’t. Your team will learn:

  • How impressing your new patients increases referrals
  • How to develop a R.I.C.H. foundation with new patients
  • What it takes to make an excellent first impression
  • How to make an “impressive” connection over the phone
  • How to turn a phone “shopper” into a new patient
  • The key to patient satisfaction and how to ensure a long-term relationship
  • The 4 critical procedures to end a successful first visit
  • Why over 95% of our new patients attend our Doctor’s Report
  • How to systematically increase raves and referrals

“We have reiterated the importance of making sure the patient is the most important thing in the office. We’re going out of our way to WOW them, and they are far more likely to stick to their care plan and to refer new patients to our office.” – Dave

“I am more educated in talking with our patients, friends and family about chiropractic. We have increased in new patients and most are from referrals! I definitely want to give each and every one of our patients a “wow” experience!” – Jennifer

“By improving our prospective patient script, we feel more connected to the new patient and they also are more connected to the office. Since we improved it, we have not had any new patients miss their appointment!” – Amanda

“After really focusing on new patients and new patient procedures, I feel confident in our new patient WOW experience. Now I look forward to new patients because they are so much fun!” – Lindsey


This month’s PDF of course materials is over 70 pages and includes new patient forms and scripts that are downloadable in their original file format for easy implementation. The sooner you register, the longer you will have access to this month’s online course 24/7. Register today to give your CAs the training, tools and systems to increase your practice success!


Use VCA special member promo code to save 20% off regular member rates!



Feel free to contact Kim Klapp directly! She founded Assistants for Chiropractic Excellence in 2000, and has been running Dr. Tom's successful practice since 1995.

Phone: 734-320-5058
Email Kim


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